Mexican American Community Baseball
The cosmetic products on display at the Museum were sold at the House of Westmore store on 6638 Sunset Boulevard in Hollywood, and in select stores nationwide.
The store opened to the public on April 13, 1935 with great fanfare. Celebrities such as Marlene Dietrich, Carole Lombard, Clara Bow and Charles Laughton attended the event, rivaling other “red carpet” affairs of the time.
Other Westmore-owned products have followed since the House of Westmore opened in 1935, from the same group of brothers and into the next generation. Including books, cosmetics, multi-media beauty kits, and even dolls, the Westmore family has demonstrated a prolific legacy for several generations, in addition to their respected reputation in film makeup.
The exhibit is based on the 2015 book entitled, Mexican American Baseball in the San Fernando Valley and includes rare photographs, historical artifacts and stories.
Author Richard A. Santillán is professor emeritus of ethnic and women studies at California State Polytechnic University, Pomona. Coauthors are Victoria C. Norton, former historical commissioner, City of San Fernando; Christopher Docter, graduate student, California State University, Northridge; Monica Ortez, public historian of Orange County; and Richard Arroyo, valley historian and former San Fernando City historical commissioner.
Mexican American residents, who could not play in traditional leagues created their own community baseball leagues organizing games and tournaments early in the 20th century, often gathering hundreds of spectators. These traditions cultural continue today.
The Hispanic baseball leagues are still being played in the valley on weekends.
Pelota Mixteca, a sport that originates in Oaxaca, Mexico, has become important to the retention and redefinition of identity and community among Oaxacan transnational migrants who currently reside in the greater Los Angeles area and is played regularly in the San Fernando Valley.
A reception is planned with current local players. Please come and visit and learn about this interesting sport that has been brought to the U.S. and valley.
In the late 1930’s, an international casting call brought talented dwarves from around the world to Los Angeles to make “The Wizard of Oz” and a lot of them stayed. Often in Burbank, groups of little people would socialize at the original Bob’s Big Boy and hold events in the surrounding areas and parks.
This exhibit, inspired by Ryan Steven Green, who created a documentary called “The Hollywood Shorties,” explores through photos, artifacts and film clips the joy, excitement, poignancy and societal contributions of the players of the first professional sports team ever created entirely of little people.
The Hollywood Shorties was originally a team of actors and stuntman ranging from 3’5’’ and 4’9” who played charitable baseball games against celebrities and faculties of high schools primarily across the San Fernando Valley and surrounding areas. In the 1970’s The Shorties introduced basketball to their fans and found themselves in great demand by NBA teams, often playing mini-games for the NBA game crowds at half-time.
Published from 1946 to 1970, the Valley Times was a daily newspaper that focused on the news and happenings of the San Fernando Valley. The Los Angeles Public Library (LAPL) received the daily newspaper’s entire photo collection in 1981.
The photos in this collection document an important time in Los Angeles history, as the San Fernando Valley grew enormously after World War II. Photos of groundbreakings for new construction projects, brand-new Mid-Century Modern buildings, aerial photos showing changes to the overall landscape, and more help tell the story of this period of immense change and offer a glimpse at this period of history.
Beginning in 2013, the LAPL Photo Collection Department worked to process and digitize the extensive Valley Times photo collection of over 82,000 images. Regular LAPL resources were not enough to complete this project, which required the crucial first step of hiring an archivist to process the enormous collection. LAPL partnered with the nonprofit organization Photo Friends to raise additional funding, and in just three years the archivist and LAPL staff processed the entire collection.
For more information, please visit link HERE.
In conjunction with the SFV AIA chapter, The Museum is pleased to showcase a dozen or so images of distinct places and architecture in the valley.
From the Sunkist building in Sherman Oaks, to Bob's Big Boy in Toluca Lake to CSUN in Northridge and places in between visitors will enjoy viewing these photos of iconic places and buildings in the valley.
ADDITIONAL MUSEUM EXHIBITS INCLUDE:
THEN AND NOW
MID CENTURY MODERN
In celebration of Women's History Month 2016. This exhibition explored Womanhood through paintings, photographs and sculptures inspired by females and femininity.
The Museum of the San Fernando Valley and the New Sahara Gallery displayed a special exhibit showcasing Kent Twitchell's Incredible Mural of Michael Jackson. Visitors from all over the world stopped to see a portion of the mural created with the singer.
Artifacts from WWII, Korea and Vietnam will be on display. Members from Wings Over Wendy's Veterans group contributed artifacts and stories about first-person accounts of their experiences, bravery, dedication and heroism.
Amazing photographs of celebrities, athletes and musicians. The exhibition included photography equipment and cameras from award-winning American photojournalist Leigh Wiener.
The Museum's Public Art Initiative and Northridge Sparkle teamed up to promote history of Northridge through art. Artists showed what it was it like to live in the San Fernando Valley 50 years ago to 100 years ago.